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1 global product
марк. глобальный продукт (продукт с известной торговой маркой, узнаваемый и покупаемый во всем мире)See:* * ** * *продукт, который продается по всему миру под одной фирменной маркой -
2 global product
product hazardous to health — продукт, опасный для здоровья
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3 global product
Mktg -
4 global product
1) Финансы: глобальный продукт2) Деловая лексика: валовой продукт -
5 global product
Англо-русский словарь промышленной и научной лексики > global product
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6 Global Product Development System
авто Global Product Development System (сокр. GPDS)"Глобальная система разработки продукта"Achieving such premium levels of quality is an integral part of Ford’s powerful new Global Product Development System (GPDS), which defines the processes which underpin the development of all new Ford products. — Достижение таких высочайших уровней качества является неотъемлемой частью новой мощной системы Ford GPDS ("Глобальная система разработки продукта"), которая определяет процессы, поддерживающие разработку всех новых продуктов Ford.
Англо-русский универсальный дополнительный практический переводческий словарь И. Мостицкого > Global Product Development System
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7 global product division
марк., упр. глобальное потоварное разделение* (структурное решение, согласно которому отделения (отделы) компании получают полномочия международной деятельности по отдельной товарной категории, т. е. международные операции компании группируются по товарному признаку)Англо-русский экономический словарь > global product division
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8 global product database
Снабжение: GPDУниверсальный англо-русский словарь > global product database
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9 Global Product Operations
General subject: GPOУниверсальный русско-английский словарь > Global Product Operations
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10 Global Product Specification
File extension: GPSУниверсальный русско-английский словарь > Global Product Specification
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11 disposition of the global product
Универсальный англо-русский словарь > disposition of the global product
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12 global
прил.1) общ. мировой, всемирный, глобальный ( распространяющийся на весь земной шар)Syn:world 2. 1), world-wideSee:global advertising, Global Affairs, global agreement, global bond, global brand, global capitalist, global company, global commodity chain, global competition, global competitor, global corporation, Global Corruption Barometer, Global Corruption Report, Global Depositary Receipt, Global Development Finance, global digital divide, global diversification, global economics, global economy, global financial system, global fund, Global Industry Classification Standard, global market, global market portfolio, global marketing, global mutual fund, global organization, global product, global product division, global quota, global retailer, global share offering, global society, Global System of Trade Preferences, Global System of Trade Preferences among Developing Countries, Global Trade Analysis Project, global value chain, global village, globalism, globalist, globalistics, globalization2) общ. общий, всеобщий; всеобъемлющий, глобальный, рассматриваемый в целом ( распространяющийся на всю систему)global changes — перемены, носящие глобальный характер
to take a global view of smth. — смотреть на [рассматривать\] что-л. со всех точек зрения
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13 global brand
Mktgthe brand name of a product that has worldwide recognition. A global brand has the advantage of economies of scale in terms of production, recognition, and packaging. While the product or brand itself remains the same, the marketing must take into account the local market conditions and the resulting marketing campaign must be tailored accordingly. Care must also be taken to ensure that there is nothing offensive in terms of the name or packaging in the various cultures and languages. A problem with global branding is that if problems are experienced in one country, there could be worldwide repercussions for the brand. -
14 product
сущ.1)а) эк. продукт, изделие, товар (предмет, созданный человеком, машиной или природой; чаще всего имеются в виду предметы, созданные с целью продажи); мн. продукцияfood products — продукты, продовольственные товары
high-quality product — товар высокого качества, высококачественный [первоклассный\] товар
premium quality [premium grade\] product — товар высшего сорта [качества\], товар класса премиум-класса
undiscounted products — товары, продаваемые без скидки
fairly-priced product — товар по приемлемой [справедливой\] цене
See:acceptable product, accessory product, actual product, adulterated product, advanced technology products, ageing product, agricultural product, alimentary products, allied products, all-meat product, alternative products, ancillary product, anonymous product, augmented product, bakery products 1), basic product, beauty product, best-selling product, business products, by-product 1), &3, capitalized product, captive product, characteristic product, 2), co-product, commercialized product, commodity product, common product, comparable products, competing products, competiting products, competitive product, competitive products, complementary products, complete product, complicated product, conforming product, consumer products, consumer durable product, convenience products, core product, crop products, custom-designed product, customized product, custom-made product, declining product, deficient product, dehydrated product, differentiated product, diminishing marginal product, disposable product, diversified products, DIY product, do-it-yourself product, domestic product, durable products, egg product, electronics products, end product 2), &3, energy-saving product, entrenched product, essential product, established product, ethical product, ethnic product, everyday product, exclusive product, export products, fair trade product, fairly traded product, fairtrade product, fighting product, final product 1), а&2, financial product, food products, foreign products, formal product, functional product, generic product, global product, green products, grooming product, hair-care product, half-finished product, harmful product, health product, hedonic product, heterogeneous product, high performance product, high quality product, high-interest product 1), high-involvement products, high-margin product, high-reliability product, high-risk product, high-tech product, high-turnover product, high-value product, home-grown product, home-produced product, homogeneous product, hot product, household cleaning product, household maintenance products, household product, hygiene product, imitative product, imperfect product, import products, import-sensitive products, impulse product, industrial product, inferior product, information product, innovative product, in-process product, intangible product, interlocking products, intermediate product, investigated product, joint product, key product, knowledge-intensive product, known product, laundry products, lead product, leading edge product, leisure products, leisure-time products, licensed product, line extension product, livestock product, low-interest product 1), low-involvement products, low-value product, luxury product, main product 2), &3, manufactured products, marginal physical product, marginal product, mature product, me-too product, metal product, misbranded product, multinational product, multiple-use product 2), mundane product, national product, necessary product, necessity product, new product, no-name product, nonconforming product, non-conforming product, non-durable products, nonfood products, non-standard product, novel product, office products, off-price product, off-standard product, oil products, one-shot product, optional product, over-engineered product, paper products, parity products, patentable product, patented product, patent-protected product, payment product, pension product, pharmaceutical product, physical product, plant products, potential product, premium product, prestige products, price-sensitive product, primary products, prime product, printed products, private brand products, private label products, processed product, qualified product, quality products, ready-made product, rejected product, related product, replacement product, representative product, retirement product, revenue product, revised product, safe product, saleable product, salutary product, satisfactory product, scarce product, second generation product, secondary product, semi-finished products, shoddy product, sideline product, single-use product, skill-intensive product, slow-moving product, social product, sophisticated product, standardized products, sugared product, superior product, supplementary products, surplus product, synthetic product, tainted products, tangible product, tied product, tied products, tinned products, tobacco products 1), tying products, unacceptable product, unbranded product, unidentified product, unpatented product, unsafe product, unsaleable product, unsatisfactory product, utilitarian product, vendible product, viable product, wanted product, well-designed product, worthwhile product, product acceptability, product acceptance, product adaptability, product adaptation, product addition, product advertising, product analysis, product announcement, product application, product area, product arsenal, product assessment, product association, product assortment, product assurance, product augmentation, product availability, product awareness, product benefit, product billing, product brand, product branding, product bundling, product capabilities, product category, product choice, product claim, product class, product classification, product company, product compatibility, product competition, product comprehension, product concept, product conception, product control, product copy, product cost, product costing, product coverage, product cycle, product decision, product deletion, product demand, product demonstration, product departmentalization, product design, product development, product differences, product differentiation, product display, product distribution network, product diversification, product division, product element, product elimination, product engineering, product enhancement, product evaluation, product evolution, product exchange, product exhaustion, product expansion, product extension, product failure, product family, product field, product flows, product form, product graduation, product group, product homogeneity, product idea, product image, product improvement, product inflation, product innovation, product inspection, product integrity, product introduction, product invention, product item, product knowledge, product label, product labelling, product layout, product leveraging, product liability, product life, product life cycle, product line, product lineup, product literature, product management, product manager, product manual, product market, product marketing, product matching, product message, product mix, product modification, product name, product nameplate, product offering, product opportunity, product organization, product orientation, product origin, product patent, product perception, product performance, product personality, product placement, product plan, product planner, product planning, product policy, product portfolio, product position, product positioning, product preference, product presentation, product price, product pricing, product profile, product proliferation, product promotion, product proof, product protection, product publicity, product puffery, product quality, product quantity, product range, product rationalization, product recall, product release, product requirements, product research, product research and development, product retailer, product revision, product revolution, product safety, product sales, product sample, product sampling, product satisfaction, product segment, product segmentation, product shortage, product specialization, product specifications, product standard, product statement, product strategy, product structure, product style, product styling, product subline, product superiority, product survey, product tangibility, product team, product technology, product test, product testimony, product testing, product trial, product type, product uniformity, product usage, product validation, product variation, product variety, product warranty, endorse a product, Central Product Classification, Certificate of Pharmaceutical Product, Chemical and Allied Products Merchant Wholesalers, Clay Product and Refractory Manufacturing, debt-for-products swapб) эк. продукт, объем продукции ( количество произведенных товаров или услуг)company's product — продукция компании, товары компании
See:2) общ. результат, продукт (итог какой-л. деятельности)History is the product of social and economic forces. — История — это результат взаимодействия общественных и экономических факторов.
the product of this activity is radiation — в результате этой деятельности появляется радиация.
See:3) мат. произведение ( результат умножения двух чисел)
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продукт, товар: что-либо производимое для продажи.* * ** * *. . Словарь экономических терминов .* * * -
15 product division
1) упр., марк. товарное [продуктовое\] подразделение (филиал или отдел компании, ориентированный на работу с отдельным видом продукции)Syn:See:2) упр., марк. товарный отдел (отдел компании, занимающийся разработкой товаров и товарным планированием)Syn:See: -
16 global social product
валовой общественный продукт; совокупный общественный продукт ( в советской статистике); см. gross social productАнгло-русский словарь промышленной и научной лексики > global social product
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17 product strategy
forward-frontiers strategy — стратегия "передовой обороны"
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18 global financial product
Финансы: глобальный финансовый продуктУниверсальный англо-русский словарь > global financial product
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19 global regional product per life
Универсальный англо-русский словарь > global regional product per life
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20 global social product
См. также в других словарях:
global product — A product that is marketed throughout the world with the same brand name, such as Coca Cola, Guinness, Levi, and McDonalds. The advantage of a global product is that it usually enables an advertisement or image to be used worldwide. However, one… … Big dictionary of business and management
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Global Trade Item Number — (GTIN) is an identifier for trade items developed by GS1 (comprising the former EAN International and Uniform Code Council). Such identifiers are used to look up product information in a database (often by inputting the number through a bar code… … Wikipedia
Global strategy — as defined in business terms is an organization s strategic guide to globalization. A sound global strategy should address these questions: what must be (versus what is) the extent of market presence in the world s major markets? How to build the … Wikipedia